Why ar womens magazines thought of as catalogues and yet are rarely believen seriously by the retail industry? Gloria Steinem says, that ad has media-wide influence on most of what we read (213). I for angiotensin converting enzyme definitely agree. I dont look at the front of a cover of a magazine cover and automatically thing, wow, in that location are some interesting articles in here, but, in fact, my first thought is to look at her outfit, her hair, and her make-up. Therefore, I am amazed as to why advertizing companies would not be the first ones to jump into a spot in a womens magazine. After all, we are the shoppers; we even buy our husbands, boyfriends, fathers, br other(a)s, sons, other family members, and friends clothes, colognes, undergarments, toiletries, and and so forth It is womens nature to try to find the surmount products that our money stub buy. We pauperization to know.
In this article, by Gloria steinem, called Sex, Lies, and Advertising, she touches on many issues womens magazines face, regarding advertising by the retail industry. With the help of Patricia Carbine, VP of McCalls, as well as the editor in Chief, agreeing to leave pickings a long cut in her salary to stick the Ms team, Gloria Steinem begins to take the womens magazine world into a unhurt new dimension. If you want to get a full essay, golf-club it on our website:
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